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Life Through the Eyes of Makoto Shinkai
Let's look at the world through the eyes of Makoto Shinkai and take the time to understand love and appreciate the little things.
Arya Kastwar
10 min read


Advertising Through The Ages
How do you trace the roots of something as ancient as mankind? Advertising is almost as old as human existence. Over the course of time,...
Shreya Gulati
6 min read

Why Brand Storytelling Matters
Everyone loves a story; a story that gets us involved evokes emotions and inspires people. Stories connect us.
Dolly Darbar
6 min read

Movie Directors And Their Filmmaking Trademark Techniques
“Cinema is a mirror by which we often see ourselves." - Alejandro Gonzalez Inarritu (Filmmaker) Filmmaking is the process by which a film...
Dolly Darbar
5 min read


Great Movies With Zero Oscar Wins
‘And the Oscar Goes To…’ .. Most of the filmmakers dream to win an Oscar at least once in their lifetime. The Oscars are regarded as the...
Dolly Darbar
5 min read


A Quick Insight into Colour Theory and Colour Psychology
For many decades after movies began being made, viewers could only experience this form of visual storytelling in black, white and um,...
Rutwik Deshpande
4 min read


Kabir & Beyond: The story behind the transformation film of Hrithik Roshan
When we were first approached by the HRX team about a new film they wanted us to shoot, little did we know what the future had in store...
Akshara Madhavan
5 min read
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